Kalkana
Issue
La Flour Group wanted to create a brand for a new line of cannabis products. They needed a fresh/high-end name and complete brand make-up.
Goal
Create a modern/high-end cannabis brand.
Solution
Research & audit current market conditions and competition. Create a catchy, unique name that is approved by client and verified with multiple focus groups. Create Brand Guidelines, Brand Voice & Messaging, Brand Strategy & Positioning. Create a Logo & design/source product packaging. Software used: Adobe Illustrator
Client Services
Web Design, UI/UX, Web Development, Graphic Design, eCommerce, Platform Development